With its rapidly expanding customer demographic, it was inevitable that America's largest department store chain targeting the Latino market would outgrow its proprietary homegrown system. The challenge was to successfully select and install off-the-shelf warehouse software that would support the demands of the business. As automation manager, Dror responded by installing an off-the-shelf software system for the first time in the company's history. This 100% Microsoft-based solution reduced technology overhead and enabled Dror's company to use the same amount of warehouse space to support twice the product volume. The software also supports the company's new store and e-commerce initiative without additional warehouse space or labor requirements. Now, Dror's company helps its customers reach out to family and friends in the rest of the world through online ordering and international shipping options. Today, Dror oversees the company's e-commerce initiative and serves as the CEO's key advisor.

AFS Technologies honors corporate heroes that make a difference with Priya warehouse software. To learn more about becoming a hero, click here.